Kannadippaya Gets GI Tag: A Giant Leap for Kerala’s Tribal Handicrafts
April 5, 2025
Kannadippaya, meaning “mirror mat,” is known for its glossy, reflective surface that resembles a mirror. It is handwoven from the soft inner layers of a rare bamboo species called Teinostachyum wightii (locally known as njoonjil ettam). These mats are not just beautiful—they are functional too.
Kannadippaya Gets GI Tag:
Kannadippaya, a traditional handwoven bamboo mat crafted by the tribal communities of Kerala’s Idukki district, has received the Geographical Indication (GI) tag. This achievement not only elevates the status of Kannadippaya on the global handicrafts map but also empowers the tribal artisans behind it.
What is Kannadippaya?
Kannadippaya, meaning “mirror mat,” is known for its glossy, reflective surface that resembles a mirror. It is handwoven from the soft inner layers of a rare bamboo species called Teinostachyum wightii (locally known as njoonjil ettam). These mats are not just beautiful—they are functional too. With their ability to stay cool in summer and warm in winter, they reflect the deep ecological knowledge and craftsmanship of Kerala’s tribal communities.
Tribal Heritage and the Artisans
The traditional craft of Kannadippaya is kept alive by the Urali, Mannan, and Muthuvan tribes of Idukki. Passed down through generations, this artisanal heritage is now officially recognized and protected under the GI Act of India. Each mat is a result of hours of meticulous handwork, attention to detail, and traditional wisdom.
Why the GI Tag Matters
Getting a GI tag is not just a ceremonial win—it comes with real, tangible benefits:
Protection of Authenticity: Only those producing Kannadippaya in the designated region using traditional methods can legally use the name.
Boosting Tribal Livelihoods: The tag adds commercial value, opening doors to national and international markets.
Preservation of Culture: The recognition inspires younger generations to preserve and continue this ancient craft.
Sustainability and Recognition: This eco-friendly product aligns with growing global demand for sustainable and ethically-made goods.
Kannadippaya’s Global Potential
This recognition allows Kannadippaya to enter the global stage, anchoring tribal handicrafts in the international conversation. With support from government bodies, NGOs, and conscious buyers, these mats can become symbols of indigenous pride and sustainable living.
Challenges Ahead
Despite the GI tag, the tribal artisans still face hurdles:
Lack of digital and physical infrastructure to market their products.
Middlemen reducing their profit margins.
Need for sustainable bamboo harvesting and skill training.
Conclusion: A Future Rooted in Heritage
The GI recognition of Kannadippaya is a milestone, but the journey is just beginning. As more tribal crafts gain the spotlight they deserve, it’s vital to ensure the artisans behind them are supported, protected, and celebrated.
Let us come together to preserve India’s indigenous knowledge and ensure that no tribal voice goes unheard. Support tribal crafts. Support ForTribes.
Very useful information!!